Poptop \u2013 the Newcastle-based events booking platform \u2013 has raised a further \u00a3440,000 to pursue its global expansion plans. Although it may be a dark time for the industry, the market is expected to boom later in 2021 and Poptop are set to capture this with the help of their new packages system.<\/p>\n\n\n\n
Poptop\u2019s platform was the first private events marketplace of its type and has revolutionised the way consumers plan and book events from birthdays to grand weddings. With live events suspended during the pandemic, the company has expanded its range to offer virtual events and food deliveries. It has also launched a new and improved platform offering live pricing, availability and real-time booking across a wide range of services from musicians, comedians and entertainers to vegan catering.<\/p>\n\n\n\n
Founded by Ignat Thorovsky and Eugene Shestopal in 2012, Poptop has revolutionised the way consumers plan and book events from birthdays to grand weddings. <\/p>\n\n\n\n
The platform applies data-driven algorithms and machine learning towards making a perfect match between organisers and service suppliers. However, due to the pandemic, the UK company has started offering virtual events and food deliveries. <\/p>\n\n\n\n
Further, Poptop also launched a new and improved platform offering live pricing, availability, and real-time booking across a wide range of services from musicians, comedians, and entertainers to vegan catering. It represents more than 14,000 event suppliers.<\/p>\n\n\n\n
Eugene Shestopal commented:<\/p>\n\n\n\n
\u201cWe are confident that in 2021 the market for private events will bounce back strongly and Poptop will play an important role in the redevelopment of the industry. The technology we\u2019ve built allows us to significantly improve the customer\u2019s experience of planning an event and increase conversions and bookings for our suppliers.”<\/p>\n\n\n\n
A Note From Poptop To Our Suppliers<\/strong><\/p>\n\n\n\n Our latest round of investment will allow us to focus on improving our product and bringing in more clients. Once the market returns, we will be ready to capture this and bring in valuable bookings for all our suppliers.<\/p>\n\n\n\n For the time being, we strongly advise to update the services you offer as packages on Poptop. We advise to make sure all information is added, including our new Q&A section and quality media has been added. It is really important we use this time now, to improve our listing, and you will reap the rewards once the market returns.<\/p>\n\n\n\n